What is a business model?

What is a business model?

What is a business model for you? You may not have an academic definition, but you are very likely to say it is the way (actions and strategies) that will lead to more money for you. But it will be incomplete to say so. The notion is so multisided that it also includes the measures […]

The Complete Guide to Digital Ad Sizes

The Complete Guide to Digital Ad Sizes

When launching a new advertising campaign, one should ask himself a lot of questions covering goals, strategies, plans for future, target audience, methods of communication and so on. When all fundamental issues are discussed, it is high time to think about the ads themselves. We have covered the most common places people post their ads […]

Pay Per Click Traffic

How does Pay Per Click Traffic Work?

From year to year all new born businesses face the same “traffic” problem: no traffic generates no conversions. One can’t track how well selling process works without audience, while traffic campaign without a diligent testing may crush your reputation in front of potential customers and partners, and in general make you look amateurishly. In this […]

Mobile app networks

Mobile app networks

In this article we are going to dive into world of mobile advertising and discuss what makes a perfect mobile app ad network. Good results can be gained by hard work – are you ready? Before we start A lot of people think on how to promote the app in the mobile market. But is […]